Power Up Your Ovatu Account: 8 Features Every Salon and Beauty Business Should Be Using.

If you’re already using Ovatu to simplify bookings, you’re already making smart moves for your business. But even if things are running well, there might be a few hidden gems you haven’t discovered yet. Whether you’ve just joined us or have been part of the Ovatu family for years, there’s always something new to explore that can help your business run even better, and with less effort.

Here’s how to unlock Ovatu’s full potential:

• 1. Automate everything you can. Ovatu was built to take repetitive admin off your plate. Set up automated SMS and email reminders, follow-up messages, review requests, and waitlist notifications. Not only does this reduce no-shows, but it keeps your business humming in the background, even when you’re off the clock.
  
• 2. Optimise your minisite. Your free Ovatu minisite is like a digital front door. Make sure your branding is on point, your service descriptions are clear, and your booking flow is friction-free. Bonus tip: add a "Book Now" button on your Instagram page and Google Business listing to make it easier for clients to book 24/7.

• 3. Use forms to save time (and look professional). Create digital intake forms, COVID screeners, consent forms or treatment notes. Clients can complete these before their appointment, which means less time on paperwork and more time delivering great service. Plus, having everything in one place keeps your records tight.

• 4. Tap into your reports. Ovatu’s reporting tools are more powerful than you might think. Check your rebooking rate, see who your top clients are, or track product sales over time. These insights can help you make smarter business decisions — and spot opportunities you might be missing.
  
• 5. Fill gaps with the Waitlist Feature. Got a last-minute cancellation? Use the waitlist tool to instantly notify clients who’ve asked for a spot. This helps you fill gaps fast and keeps your regulars happy.
  
• 6. Encourage reviews automatically. Want more 5-star reviews? Set Ovatu to send an automated review request after each appointment. You’ll build social proof without having to ask face-to-face.
  
• 7. Get visible with Reserve with Google If you're not already using Reserve with Google, switch it on in your Ovatu account. This means clients can book straight from your Google listing — a huge visibility boost.
  
• 8. Upsell with Gift Cards and Packages. Selling gift cards or treatment packages? Promote them in your mini-site and include them in your follow-up messages. It's an easy way to increase revenue while offering more value to loyal clients.
  

Whether you’re a solo operator or managing a team, Ovatu has the tools to support the way you work. It's all about how you use it, not just for taking bookings, but as an engine that helps your business grow. Need help ? Check out the Help Guides to get step-by-step instructions. Or if you have any questions setting up these features, simply email or call us, and one of our Customer Success Team will be happy to chat you through it.