Best Online Booking Software for Beauty Salons
Powerful scheduling, automated reminders, and seamless payments to grow your beauty business.
4.8 Stars
Capterra
"Amazing software. Easy to use, customisable and backed by exceptional support. An essential tool for any beauty business!"
Glow & Co.
@glowandco
Ovatu has more features with everything you need
Compare What You Get – No Surprises
Affordable, transparent pricing
No commissions on bookings
Simple and intuitive to use
Multi timezone customer support (free)
Integrates with major payment processors
Top-rated by customers (4.8/5)
Works for all industries
Grows with your business without excessive fees
No lock-in contracts or hidden fees
Correct as of 23/04/2025
Features Designed for Beauty Salons
"The simplicity of the set-up, online booking and ease of access for my clientele is fab!! Customer Service is second to none. Team are friendly and very patient especially when someone like myself calls in - tech shy and unsure"
Michelle
Capterra
Automated SMS & Email Reminders
Reduce no-shows and keep clients engaged with customisable appointment reminders and confirmations.
Hi Jessie, see you on 18 August at 1:00pm for your Lash Lift with Britney! Please reply YES to confirm or visit bare-buff.book.app to reschedule. See you soon!
YES. Looking forward to it! Thank you so much.
"Fully customizable, easy to add services, tons of automated marketing, and the ability to send SMS messages. My guests rave about the ease of use for online booking integration, and I recommend the platform consistently."
Rachel
Capterra
Available on Every Major Device
Ovatu is designed to be accessible on all major devices, including iOS (iPhone & iPad), Android (phone & tablet), Mac, and web browsers.
Customer testimonials
Real feedback. Real results. Watch our customer stories below.
"I am a huge advocate in working smarter and not harder… if we can have things like automation, scheduling, and appointment setting in our pocket, it's just gonna make life so much easier."
Holly Gould
Hair by Holly Gould
"I've had an increase in the frequency of bookings because the system's there 24/7. If I'm on holiday or unavailable, it just keeps rolling over. That wasn't possible before."
Bex
The Zen Den
"It helps ease the pressure off reception and off us. You don't want to be manually texting or emailing people every time they book. Everything's already done for you."
Melissa
Alfred Street Tattoo
"My no-shows are pretty much zero. The people that book in are committed. It's brought me clients that are regular, that are reliable. That's the biggest benefit for me."
Claire Howard
Claire Howard Nail Design
"If it's the middle of the night and my clients are up and they're thinking; 'Oh, I haven't booked this', they can still do it online, it's fantastic."
Anne Skelton
Serenity Holistic Therapies
"We used to just write names on paper and hope for the best — now we've got Ovatu and it's made everything so much smoother and more professional."
Anna
Berry Yoga Shala
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